Launching a business is an incredible rush! The energy and excitement that comes with turning a dream into a reality is EVERYTHING it's cracked up to be.
The first twelve months of entrepreneurship is definitely what I would call the honeymoon phase. This is when your starter money is available to you and you get all the benefits of "new and shiny"
Local news coverage opportunities help boost awareness, friends and family are eager to recommend you in support. Even your time exists in a sweet spot. Sure you're busy, but you have enough time to both grow your business and meet production/client needs.
But then something begins to happen...
Your little nest egg starts to deplete and you find yourself panicking a little. At first you begin making a lot of adjustments, compromises, and exceptions to what you offer, just to close a sale. In fact, often times you have to negotiate price and even then you find yourself having to justify that negotiated price.
With every new customization comes new chaos. You've tried so many marketing techniques and have yet to find one that consistently works for you, but you have no idea what the problem is.
So, you just keeping trying any new tactic that you can actually afford. Now you are drowning in all this extra work you've made for yourself, but you can't stop juggling, because bills are ALWAYS due.
Suddenly, you wake up one day and discover...
Your business is not your own. You spend all day putting out fires, scrambling to keep up with inventory, proposals, fulfillment, payroll, sales tax, bookkeeping, social media, and the other ten thousand things not even mentioned.
The worst part about this is that you are working harder than ever, yet it's becoming harder to get sales and find great customers who get what you do and value it.
It turns out all the internal chaos of your brand isn't just leaving you confused. Customers suggest improvements that were never intended to be part of your offer, your "elevator pitch" is getting longer every day. It's even difficult to find good help "gets it" and buys into what you're doing.
You spend hours a week on social media and haven't made a dime from it, but you keep at it anyways because EVERYONE says you should.
You think to yourself, "if I just had the time to go back and see where things got so out of hand and where I started to veer off the path, I could get this train back on the right track."
But the truth is, you don't have the time...and even if you did, you wouldn't know where to look or even where to start. You know you need to go back and build a foundation for growth, but you honestly have no idea what that looks like.
You dream of building an industry leading brand and leveraging the power of passive income and massive impact, but you don't have a roadmap on how to build a brand. You know a logo and "why" are involved, but other than that it's anybody's guess.
You want help, but you're not sure where to turn. You've tried the DIY courses and were left more confused than when you began. You've maybe even used a consultant or a marketing firm, but they wanted you to trade your dream in for something they could sell more easily. You've even gotten free coaching from non profits, which was great for launching, but now you need more specific strategies for scaling.
You see other brands who seem to effortlessly attract raving fans and you KNOW your offer is just as good, if not better. So, why are you working 80+ hours a week to barely replace your income? If you are ready to play big, then I invite you to join me inside Brand Leader Intensive
Brand Leader Intensive is a 6 MONTH Group Program created to help you go from frazzled and broke to a legitimate brand with consistent and growing, scale-able revenue streams.
Weekly Video Content with Assignments. No matter your working hours, you can always stay up to date with the group with recorded videos waiting for you inside your portal.
Bi-weekly live, video group conference calls. This will cover everything from Q&A to checking in and making sure you are never stuck.
An exclusive members only Facebook Group with tons of support. Learn, survey, and connect with others in this powerful community.
A Comprehensive workbook with done for you, fill in the blank worksheets designed to help you record your work and move through the program quickly and easily.
Get a look at what will be tackling in the next 6 months
"My experience with Zahra has been transformational for my brand and for my new product launch. I know I can trust her to deliver with an expertise that surpasses normal expectations. "
"Zahra is the perfect coach for visionaries who want to change the world through entrepreneurship and learn the perfected human art of branding from a business and book expert who walks the talk. Zahra teaches you how to fish instead of outsourcing the process of branding. "
"Zahra helped us tremendously through the journey of articulating our brand. It’s something we wish we had done earlier on in our business. She was awesome at keeping me on track, even with the overwhelm of entrepreneurship."
" I have two business degrees, but this was the best course I’ve ever taken in business. "
Sign Up Now and Receive these BONUS offers
One Complimentary ticket to a two day retreat in beautiful San Antonio, Texas
Resource Section with videos, cheat sheets, swipe files, and comparison guides to walk you through the tech
Once a member, always a member. You will enjoy lifetime access to all course material including updates for the lifetime of this program at no additional cost.
A Customizable Brand Guide to use as a reference for product creation, recruiting, outsourcing, or marketing
It's as simple as that.
It's not simply a logo, a purpose statement, or great copy. Brand is a perception of your organization as a result of every experience your audience has with you. Basically, how valuable is your name? Creating a brand identity is only half the story. Weaving your brand into the very fabric of your organization to create an intentional and consistent experience for your customers is vital. The magic of excellent branding happens when you can create complete alignment between your promise and your delivery.
Simply put, I am here to take your from running a business to leading a brand!